I was commissioned by AI Bookkeepers, a Canadian Ai accountancy start-up to produce their brand identity. The company offer artificial intelligence to analyse large volumes of accountancy data.

I tried to create a modern, current yet approachable look as their mainly targeting small to large companies with their service. I think I achieved this through the use of a vibrant colour pallet and a soft contemporary font to match. The ‘ai’ part of the logo was created to be iconic and set them apart from their competitors.